Hamad Al Badi leads content strategy at AddedEducation, shaping how families experience the brand through high-value educational content.

A writer and marketing strategist at heart, he has spent the past few years working across 28 global markets, partnering with teams and brands in the US, UK, Singapore, UAE, Japan, Australia, South Africa, and Saudi Arabia to deliver content-led strategies that drive growth and scale. His focus at AddedEducation is simple: provide meaningful value to parents from the very first interaction.